@REVOLVEBeauty – Social Media Strategy & Influencer Collaboration
As the Social Media Manager for REVOLVE Beauty, I played an integral role in growing the account and increasing its visibility within the beauty industry. By focusing on influencer collaborations, content curation, and brand partnerships, I helped build a 300K+ follower community that was engaged, loyal, and actively participating in current beauty trends.
Influencer Collaboration & Strategy: Worked directly with beauty influencers to strategically book partnerships, ensuring we were aligned with current trends and targeted the right audience for maximum engagement.
Content Creation & Feed Curation: Curated a beautiful, aesthetically cohesive feed that aligned with REVOLVE Beauty’s high-end brand identity, ensuring the content felt fresh, polished, and on-brand.
Creative Briefs & Engagement: Developed creative briefs designed to generate high engagement and impressions, tapping into trending beauty topics and influencer creativity.
Interactive Copy & Community Engagement: Wrote interactive copy for posts that sparked conversation and increased engagement, helping foster a sense of community around the brand.
Brand Partnerships & Giveaways: Managed brand partnerships with beauty companies, running multiple giveaways that boosted followers and expanded the account’s reach.
Trend-Jumping & Audience Growth: Focused on staying ahead of beauty trends to ensure the account was always on the cutting edge, driving visibility and engagement to increase followers and impressions.
Through strategic influencer partnerships, content curation, and community management, I helped position REVOLVE Beauty as a leading beauty account with over 300K followers, driving growth and engagement within the competitive beauty market.
